REASONS FOR THE USE OF CARD MAILERS IN BUSINESS

Typical mailers are made of paper, but some businesses send advertisements using plastic card mailers. There are various reasons why a company might use plastic card mailers in marketing their products or services. Here are some of the reasons to use card mailers in your business:

Saves Time

Plastic card mailers save sales reps time when they are on the road. Instead of stuffing several flyers into an envelope and hoping for it to arrive at their destination, they can fold the plastic cards and stuff them into the wallet without folding them again. Since there is less work involved with mailing out these unique cards, sales reps can spend more time seeing clients and closing deals than filling envelopes every day before sending off their mailing list.

An Effective Way Of Advertising

This type of direct advertising is ideal for businesses, especially those that rely on local exposure. It is more effective than flyers and business cards because plastic card mailer allows customers to handle the advertisement on their terms, rather than forcing them into a different mindset when they see it in an envelope.

The unique shape of this type of mailing also increases the response rate. People tend to capture glossy advertisements and store them in a cabinet or toss them away without looking at further details about the advertised product or service. However, with the custom-shaped plastic card mailer, people are more inclined to pick up and examine these cards since they cannot fit into envelopes and normal letter trays.

Customers will get a better idea of what exactly the product or service is by glancing at the flyer. A custom-shaped plastic card mailer is one of the many forms of marketing that businesses use to their advantage these days. They allow customers to handle the advertisement on their terms while offering businesses much-needed savings in printing and postage fees while maximizing exposure among interested customers.